LAUNCH took participation in Autopromotec Bologna 2013 again, with LAUNCH innovative star product iDiag to attract the most attention of the visitors, as well as many players of automotive aftermarket industry. Autopromotec is the most specialized exhibition in the world for the assistance to the automotive industry and is a benchmark of the international automotive aftermarket: it takes place in Bologna Trade Fair Centre from 22. - 26. May 2013. Autopromotec covered a large area from a total of 156,000 square meters, and over there 1,512 exhibitors showed their products to 102,536 visitors. Launch stand is located in the hall 14, which is specialized for world leading manufacturers of auto diagnosis equipment and top players of garage equipment business, representing the most advance of auto diagnosis and garage equipment technology development. Over the 150 sqm 4-sides-open stand, Launch showed full range of auto diagnosis equipment, from DIY tool Creader, Semi-pro tool Creader Pro, to professional equipment, Diagun III, GDS, X431 Pad. The highlight is new iDiag, which is based on the mobile internet technology and most popular smart phone and tablet PC, such as Iphone, Ipad, Android tablet. On the white demonstration table like Apple store, many visitors play the iDiag and experience the frontline of new auto diagnosis technology and product, which is contributed by Launch to Automotive aftermarket. Also, we showed the CAT501+ in our stand, and made demonstration by AT simulator how ATF exchange works and why it is necessary for auto AT service. It attracted many visitors, because it gave visitors a good impression of Launch profession level in AT service technology. Some more professional service tools/equipments like battery tester, CNC were displayed also in the stand. The LAUNCH team, consisting of Mr. Eric Xue, Mr. Leonardo di Pietro, Mr. Stefano d??l Sette, Mr. Leszek Wasniewski, Mr. Burkhard Schetting and Mrs. Jessica Timmerhoff , did their best to introduce dealers and customers about all the latest products, and showed Launch?s profession and hospitalities to visitors. Also, some dealers worked in our stand for reception of local visitors. The enjoyable moment of this year's Autopromotec was the dealer's evening in Novotel, which started with welcome drinking, followed the iDiag presentation, BEST -DEALER-ITALY Award Ceremony, and ended with typical and delicious local meal and wine. Dozens of Italian dealers and some European dealers participated in this event. Thanks to Mr. Jason Hao from Launch HQ, who gave dealers the product presentation of iDiag. The Best-Dealer-Italy Award went to FILIPPETTI s.r.l, ZSYSTEM s.r.l. and INFORMAUTO s.r.l. Thanks to their good job for promoting Launch products in Italy. At last we would like to say thank you to all dealers for the support us at the Autopromotec, especially to Mr. Stefano Sola, who was all days of the exhibition with the LAUNCH Team. This exhibition has created a new and excellent image of Launch diagnosis business for future, and we believed dealers and customers will benefit more from Launch innovative products in future. Let us expect the more and more innovative technology and products presented by Launch in next exhibition.